Lead management

Enquiries should not die in WhatsApp

Fix the path from first touch to booked job: capture, owner, reminder, and a pipeline you can see without opening five apps.

From £450 · lead path fix

Common situations

Website form submissions go to a shared inbox nobody owns

WhatsApp quotes have no status, next step, or reminder

You find out a hot lead went cold three weeks later

Marketing spend grows but nobody tracks enquiry → booked

What can be included

Enquiry form → tracked list with SLA timers

WhatsApp / email → CRM row with follow-up tasks

Website chat that collects job details after hours

Weekly pipeline snapshot for the owner

Defined Deliverables

Typical scopes

SCOPE EXAMPLE

Local trades enquiry board

01 / Current Situation
Quotes and emergencies mixed in one WhatsApp number.
02 / OpsPatch Build
Tracked list with quote stages and 48h nudges.
03 / Delivered Handover
Airtable + reminders.
SCOPE EXAMPLE

B2B inbound leads

01 / Current Situation
Marketing leads sat in a shared inbox.
02 / OpsPatch Build
SLA timers, owner assignment, weekly pipeline snapshot.
03 / Delivered Handover
HubSpot starter + automations.
SCOPE EXAMPLE

Clinic enquiry path

01 / Current Situation
Phone and web enquiries logged differently.
02 / OpsPatch Build
Unified list + 24h follow-up rule.
03 / Delivered Handover
Tracker + SMS reminders.

Common tools

  • HubSpot Starter
  • Airtable
  • Google Sheets
  • WordPress forms
  • WhatsApp Business
  • Make