OpsPatchOpsPatch
Describe your problem

Trade website refresh

Great on site. Hard to judge on the website.

From £850·3–5 day delivery·Fixed written quote·Zero retainers

The work is better than the page representing it. OpsPatch can refresh the site and, if needed, the path after the enquiry arrives.

A URL or description is enough to start. No technical brief needed.

United Kingdom · GBP · Postcode or area served

  1. FOUND
  2. TRUST
  3. ENQUIRY
  4. OWNER
  5. QUOTE
  6. FOLLOW-UP

Where trade enquiries usually go wrong

  • 01MobileFinished work is hard to judge on a phone.
  • 02ContactThe request route is weaker than the work.
  • 03DetailsThe form collects a name, not a job.
  • 04Follow-upQuote requests go to an inbox nobody owns.
  • 05SoftwareA CRM was sold as the answer to a form problem.
  • 06PriceYou were quoted an agency-sized fee for a site you cannot maintain.

After the form

The website is only the first part.

A refresh should make the work visible and the next step owned. It should not invent how quickly visitors leave.

  1. FOUND
  2. TRUST
  3. ENQUIRY
  4. OWNER
  5. QUOTE
  6. FOLLOW-UP

Weak path

GOOGLE → OLD THEME → CONTACT → SPAM FOLDER → ?

Strong path

FOUND → TRUST → ENQUIRY → OWNER → QUOTE → FOLLOW-UP

  • FOUND

    Service pages + local structure

  • TRUST

    Recent work + genuine registrations/reviews

  • ENQUIRY

    Right questions for the job

  • OWNER

    Somebody is responsible

  • QUOTE

    Status is visible

  • FOLLOW-UP

    Next action is not left to memory

Fix the part that is actually weak.

  1. 01 Website

    For businesses whose work is better than the site representing it.

    • Mobile-first page structure
    • Service pages
    • Service-area information
    • Portfolio or project presentation
    • Contact and quote routes
    • Migration or refresh of an existing site
  2. 02 Local search foundations

    Improve structure. Do not promise rankings.

    • Useful service-page structure
    • Geographic clarity
    • Page titles and descriptions
    • Local business information consistency
    • Structured internal linking
    • Technical crawl and index basics
  3. 03 Enquiry capture

    Collect information relevant to the work, not a name and a hope.

    • The right questions for the job type
    • Photos, location and timing where they help a reply
    • Urgent versus planned routes when the business needs that split
  4. 04 Follow-up

    Only add software when necessary. Do not start with a CRM.

    • Shared enquiry list
    • Named owner
    • Stage and next-action date
    • Quote status
    • Reminders and a simple acknowledgement

What a useful refresh needs to answer

  1. 01 Work

    Can a stranger see what you actually do?

  2. 02 Area

    Is coverage obvious?

  3. 03 Mobile

    Can they request a job on a phone?

  4. 04 Details

    Does the form ask useful questions?

  5. 05 Owner

    Does anyone see the enquiry?

  6. 06 Rebuild

    Or is follow-up the real problem?

Trade website work shown as finished site photography
Example layout

A form is not a follow-up system.

Sometimes the site stays. The form path changes. That is a valid first job.

  1. New enquiry
  2. Owner
  3. Contacted
  4. Quote / survey
  5. Follow-up date
  6. Won / lost

Enquiry details

  • Current URL
  • What customers cannot do
  • Where enquiries go
  • What you want more of
Operational Scopes

Example scopes

Tangible scopes for trade businesses. We define the problem, the exact build, and the day-one handover.

STRUCTURED TRADE SCOPE

Example scope A: site fix

Fixed quote upfront · Handover on day one
01 / STARTING POINT

Existing trade website, useful content, weak mobile structure and enquiry route.

02 / WHAT WE BUILD

Restructure core pages, make services and coverage clear, improve the mobile contact route.

03 / DELIVERED HANDOVER

Updated site, documented access, and agreed handover.

Have this problem in your trade business? Send what you have today.

Describe your problem

Typical starting points

01 / Usual first step

From £1,350

Website and quote follow-up

The website plus a simple place to own and follow each enquiry.

Website → Enquiry → Owner → Follow-up

Describe your problem

02 / Refresh

From £850

Website refresh

A clear, mobile-first website and a direct quote route.

Site → Quote route → Mobile

03 / Follow-up only

From £450

Follow-up for a suitable existing site

Keep the website and add a reliable enquiry path.

Existing site → Enquiry path → Owner

The final price depends on pages, content, connections, and existing material. It is confirmed in writing before work starts.

Start with what you already have.

1 Send

Your website, social page, screenshots or description of the problem.

2 Review

We identify the smallest useful change and what we would leave alone.

3 Scope

You get the proposed work and likely initial range before build starts.

How OpsPatch works

Not every problem needs a rebuild.

  • Replacing a usable website when the real problem is enquiry follow-up.
  • Installing a large CRM to track a handful of quotes.
  • Automating a process the business has not settled yet.
  • Promising SEO positions nobody can honestly guarantee.

Questions

Do I have to replace the website?

No. The first review should say whether to refresh, replace or leave it.

Do you guarantee more enquiries?

No. We do not publish invented conversion statistics.

Do you promise visitors stay a certain number of seconds?

No. We do not use unsupported timing claims.

Do I need a CRM?

No.

Do you guarantee Google rankings?

No.

Show us what customers see today.

Send the current website, social page or a short description of what is not working. We will tell you what we would change, what we would leave alone, and the likely starting scope.

Describe your problem